Must know tactics you should be using to make money streaming in 2020.

 

Contents :

1. Cost-free donations tools and live alerts
2. Paid donation tools and live alerts
3. Crowdfund a project or goal
4. Subscriptions
5. YouTube & Twitch advertising
6. Make money streaming with affiliate links
7. Getting & finding sponsors
8. Games & in-game items
9. Sponsored esports
10. eSports prize money
11. Become a coach or boost other players account
12. Get paid for shout-outs

 

1. Cost-free donations tools and live alerts

Rechaaarge enables content creators receive cost-free donations from their audience with it’s tools and live alerts.

How to get started:

  1. Activate Rechaaarge cost-free donations by connecting your Twitch or YouTube account
  2. Share your Rechaaarge profile and let your viewers know that you have cost-free donations activated
  3. Create a goal in your dashboard
  4. Start receiving cost-free donations!

As a bonus you get your own private dashboard where you can keep track of your progress, customize your OBS design, create a goal, or even choose to give some of your earnings to charity.

 

2. Paid donation tools and live alerts

Twitch Bits / Cheering is Twitch’s own currency that can be bought through Amazon and donated to streamers. In order to qualify you need to be a Twitch Affiliate or Partner.

YouTube has its own donation feature called Super Chat that allows the viewer to pay to highlight a message within live chat so they get noticed.

Streamlabs OBS is a free broadcasting and stream management tool and is a popular choice for streamers to setup donations through their stream.

Streamelements is a veteran tool that allows the integration of YouTube and Twitch donations. It is very similar to Streamlabs but Streamelements has new stream tools and more customization options.

Muxy is a tool dedicated exclusively to Twitch services. It enables streamers to make money streaming by receiving donations through typical payment methods. Of course, it adds personalized alerts on screen, with an elegant and professional design.

Most, if not all, donation platforms will have the functionality to allow for the creation and progress tracking of a goal. By offering viewers a ‘reward’ once the target is reached, you can make your goal more compelling. Not only does this give viewers ‘a reason to believe’ it’s a great opportunity to deepen your relationship with your audience.

 

3. Crowdfund a project or goal

The most popular crowdfunding platform with streamers is Patreon. Patreon is a monthly subscription based platform that allows fans to support their favorite streamers while also giving the viewer access to exclusive content.

Camelot is a platform where gamers can make money streaming by completing challenges. The concept is similar to crowdfunding, but viewers will only payout if the streamer completes the challenge.

GoFundMe and BuyMeACoffee are two other crowdfunding platforms you can use to make money streaming. When using a crowdfunding platform it is even more important to have a compelling reward for the people who choose to support you.

 

4. Subscriptions

Subscriptions are great for streamers as they guarantee a stable income.

On Twitch as soon as you become an Affiliate or Partner, a subscription button will automatically appear on your channel. Youtube offers channel membership for viewers to pay a monthly fee which gives them access to exclusive members-only perks.

If you are not already rewarding your subscribers with exclusive perks, you should absolutely be doing so. If you don’t, some viewers won’t see the point of subscribing to your channel.

Typical perks include: badges, emojis, and other exclusive content or early bird access to events and tickets.

 

5. YouTube & Twitch advertising

Showing ads on your live stream is a good way to make more money streaming.

On Twitch you need to be a Twitch Partner to run ads, and advertising revenue is shared 50/50 with Twitch. Some streamers will offer ad free streaming to their subscribers as a benefit to encourage viewers to sign up.

Much like with non-live content, on YouTube you need to be part of the Partner Program to place ads into your live stream. Both YouTube and Twitch let you decide the length of the ads and how often they will be shown. YouTube is slightly better than Twitch on revenue split, keeping just 45%. However YouTube is more strict on content which can lead to channel demonetization.

Learn more on how to stream with Twitch.

Learn more on how to create a Youtube channel.

 

6. Make money streaming with affiliate links

Affiliate links are links that a streamer adds to their channel directing to a product for sale on an affiliate site. If you have gear that you use on a daily basis it is easy to recommend these products and share links to the store on your channel. An example would be a Twitch streamer linking through Amazon Associates to a product they use often. Every time a viewer clicks on the link and completes a purchase, the streamer earns commission.

On Twitch you can share these products in a content block below your stream. YouTube works in a similar way but the affiliate links are placed in the description of the stream.

There are many affiliate programs for gamers to choose from, apart from Amazon Associates, here are s few interesting one: NewEgg, GearBest, Zavvi , Razer and GameSeek.

If you need to find more affiliate programs to start your journey and sell more products, have a look at this. Essentially, these brand names are affiliates platforms and are operating as a main source where you can find a multitude of the actual affiliate programs mentioned above. Most vendor, with some few exceptions, prefer to have a third party publisher to managed their affiliate campaign (e.g NewEgg is an advertiser member on the Rakuten affiliate platform). In most cases, you will find many gaming affiliate program under the same umbrella platform. Here are a few that I have actually tested and they are legit. All sign up are free to participate in the program, however, don’t be alarmed about Awin who is charging a 5$ fee on sign up to check your identity and ownership. This fee is automatically refunded after a background check (It shows that they are concerned of legitimacy of their members).

Rakuten, Awin, ShareAsale, Clickbank and Clickbank University course special offer.

 

7. Getting & finding sponsors

Once you have a big enough following, another way of making a decent amount of money streaming is by getting sponsored. Typically, this means you will be paid by brands to promote or mention their products in your stream.

YouTube owns FameBit; an agency that connects video creators with companies who want to sponsor their content. While Twitch on the other hand has the Bounty Board Program which allows streamers to connect with brands directly through their dashboard.

Sponsorship can be a great way to make money, but be sure to work with brands you genuinely like to avoid ‘selling out’ and losing your authenticity.

 

8. Games & in-game items

This option is currently only available on Twitch. The idea is that when you play a game which is either sold by Twitch or has in-game items that you can sell, a sales box will automatically show on your page where viewers can make a purchase. This is an automatic feature for all streamers playing relevant games, but only Twitch Partners will receive a 5% share of the revenue.

 

9. Sponsored esports

eSports refers to a group of players, either playing as a team or independently, that compete in virtual electronic games. Recent years have proven that it is an industry on the rise, with $BN+ potential.

To get paid playing esports you need to be good! And to be good, you need to be dedicated. Some key tips for becoming a pro gamer are: Pick one game to get good at, stay motivated, practice (a lot), buy the right streaming equipment, join a community of gamers, find a team, and enter tournaments. At that point you should be able to find sponsorship either in the form of brand promotion or with backing from an esports franchise.

  1. Brand sponsorshipDue to the influence these teams now have, brands are keen to take advantage of esports by promoting their products and content in exchange for financing. Sponsors contribute to a large portion of a professional gamers income.
  2. Team sponsorshipThe evolution of professional esport team owners or franchise organizations has only really come about in recent years. These ‘teams’ are in turn backed by sponsors or independent investors and behave in a similar way to traditional sports teams; buying and selling players to compete in the best tournaments and leagues. As a side note, they also invest in building audiences on Twitch and YouTube.Considering that the esports industry is set to grow to $1.5BN by 2020, it’s not surprising to learn that these franchise organizations are paying pro gamers on average around $60k per year, and this accounts for only a part of their income.

 

10. eSports prize money

Individual pro gamers and esport teams can enter into various tournaments and leagues hosted online or in live arenas. Each tournament or league will typically focus on a single game. The live events alone can see the average pro gamer traveling to over 30 different locations around the world in a single year.

In the US, top prizes can reach $100k to $200k for a single victory, other tournaments have prize pools reaching into millions of dollars.

As a pro gamer or a team it is very easy to join a tournament for the first time; simply find the tournament you want to be play in online, and sign up. Most tournaments will just ask for you to register and confirm your account. Then, on the day of the tournament, you just need to log in and play! Communication is typically done over email, no surprises there!

 

11. Become a coach or boost other players account

As an established pro gamer, or even just a streamer with a decent number of wins under you belt, you can make extra money streaming by becoming a coach. Coach anyone who wants to get better, including kids! An example is Fortnite: kids are being pressured to be better and their parents are forking the bill.

But it’s not only the young generation paying for expertise, there are many gamers of all ages that wants to improve. Sites dedicated to connecting pro gamer tutors and students include Gamer Sensei, Bidvine, Fiverr and SuperProf.

You are a skillful player but you’re not so keen about the idea of coaching someone? Well, what about playing in someone else’s place to boost their account instead and get paid for it? There are many platforms where you can sign up to be matched with thousands of custumers who are exactly only looking for that!

Check out these sites to apply to be a part of their teams of pro boosters: LeprestoreProBoostingHeroboostingFortnite BoostingBuyboosting. If you cant find how to apply to be a booster team member just simply contact them. There are many more sites like this out there, those mentioned above are trustworthy but, feel free to explore the net for more.

 

12. Get paid for shout-outs

And last but not least is the rather innovative idea to allow followers to pay their favorite influences to shout-out to a specific person or for a specific occasion! The site is called Cameo and if you haven’t checked it out yet you should! If you have a big enough following this is easy way to make extra money streaming.

As an influencer on the platform you set your own price per shout-out. Cameo handles the whole process and for this they take a very reasonable 25% of your revenue.

 

In conclusion

There are even more tools available to streamers to make money in 2020 and the list is likely to grow. Staying informed about industry trends and platforms will ensure that you take advantage of all possible income streams. By subscribing to money4gaming you will be receiving newsletters about the greatest opportunities and trends.

 


*Honorable mention : Parts of this post are information taken from the rechaaarge blog post of 2019 – rechaaarge.com


 

Avatar_Olivier

Olivier | Founder

and writer at money4gaming.com

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